Can a Manufacturer Be Compelled to Sell?

Safety Can Be a Hard Message to Sell

From 2006 to 2008, the Monash University Accident Research Centre, in conjunction with the Office of Road Safety and Department of Main Roads in Western Australia, attempted to gain the support of a Local Government Area in W.A. to implement a demonstration trial of lower speed limits, based on a new Harm Reduction approach. Attempts to gain the support made over these three years included enli...

Knowing Afghanistan: Can there be an end to the saga?

War on terrorism, as the motto which formed the cornerstone of global policies of former     neo-conservative administration of the United States, is increasingly becoming ineffective in Afghanistan with the dreaded consequence of spilling over into Pakistan. This inevitable consequence of War on    Terrorism in Afghanistan has brought the West face to face with the ‘nest of terrorism’ that CIA...

Be a Model Communicator and Sell Your Models to Anyone

Reviewed by E Leinfuss As a Chief Marketing Officer (and long ago a scientist), I have worked with scientists throughout my career to help them recognize the importance of communications, which is both an art and a science. The first part of the challenge is convincing a scientist that there is value in communicating to an audience of nonscientists. After all, “the science speaks for itself.” O...

The Pill Really Can Be Mightier Than the Sword: A Response to Recent Commentaries

We appreciate the four commentaries that add new material and fresh perspectives to our article “The pill is mightier than the sword.” In emphasizing the role of voluntary family planning and girls’ education as achievable strategies with a potential to make the world a more peaceable place, we did not mean to oversimplify or disregard the intrinsic complexity of human conflict. On the whole, t...

“Not Everything That Is Faced Can Be Changed, but Nothing Can Be Changed Until It Is Faced”: A Response to Recent Commentaries